April is officially hand santiser month, with many much-needed launches, including ila’s (and bright blue) “Protection’ range, their new oregano, thyme + tea tree trio of sanitising gel, hand wash and spray.
More on these here.
Mallow+White’s new 70% alcohol hand sanitiser (safely 10% higher than the minimum recommended 60% alcohol) with tea tree and mint has just launched too, so now’s the time to stock up on hand sanitisers, sprays or special hand washes if yours are running out soon.
It’s a bit of a light month for launches overall, but with immunity at the forefront, nutrition coach Lizzy King (of Lizzie Loves Healthy) has created three new supplement sachet drinks (just add water) for kids:
BE SLEEPY – Natural sleep-encourager Montmorency cherry, L-Theanine and magnesium (calming and relaxing), and this one you can add to milk.
Second in the new range of 5-sachet boxes is elderberry-rich immunity booster BE WELL, while BE SETTLED with charcoal and apple powder, will help calm any upset tummies. All are suitable for ages 1-12 and each box is £7.95 – you can find them at lizzie-loves.com
Next up, new hair brand HAER’s 18-botanicals all natural luxury hair oil “SUSINUM” has just landed, with an interesting back story to the launch.
SUSINUM was recreated from a recipe first documented almost 2000 years ago by the Greek physician and botanist, Pedanius Dioscorides, in his herbal remedy volumes Materia Medica. Main ingredients include nigella seed, Egyptian Blue Lotus, Watermelon, Moringa and Pomegranate so it’s a deeply Mediterranean mix of good oils. We haven’t tried it yet but it caught our eye.
Wrapping things up, with aromatherapy really coming into its own right now as we spend much more time at home than we were expecting to this spring, Jo Malone London has just debut’d a brand new arrival – GARDENIA & OUD ABSOLU which should delight lovers of Moroccan-centric scents and sultry florals (bring on a warm, long summer!)
Press notes:
Gardenia & Oud is the third fragrance in the Absolu Collection, each the perfect blend of base and heart notes.
Bold and seductive, Absolu combines quintessential English florals with deep, intense ingredients revered in the Arabian desert.
A sensual floral, Gardenia & Oud follows on from Rose & White Musk and Violet & Amber, completing the trilogy.
NEXT MONTH’S NEW+NOTEWORTHY
If you’re a natural beauty, baby or wellness brand and have a new MAY launch, feel free to get in touch for NEW+NOTEWORTHY: MAY, we’re sourcing interesting launches now.
