TIS THE SEASON TO BE THRIFTY…says Glossybox, the No. 1 purveyor of beauty-boxes-to-your-door.
If you’re stuck for a gift for the beauty lover in your life, a beauty box ticks a lot of (erm!?) boxes…and 2014 will go down in beauty history as the year the beauty (and food) box exploded. In a good way.
Glossybox(es) are now available in 10 countries – their 3-month (dip in/try) plan is £9.50 a month for a monthly box filled with a handpicked array of beauty treats and their December box is out now, hot on the heels of their Harvey Nichols box which sold out at lightening speed.
This week, the results of their Christmas survey are in which makes for interesting reading:
72% of women said they would be buying beauty products for their loved ones this Christmas and a high of 77% said that beauty and cosmetics were number one on their Christmas list.
41% spent over £500 on presents (cue the January credit card doldrums!) and only 8% spent less than £40.
And it seems tea towels, ties and things like socks are apparently things of the past for GLOSSYBOX subscribers with 88% revealing that they carefully thought about each present they bought for each individual. However 12% still succumbed to the slap-dash approach – often turning to a ‘practical’ present or in the most extreme case, the dreaded ‘petrol station pit stop’!
57% of money-savvy subscribers said they jumped on the bargain bus in search of value for money and would shop around to find the
best prices whilst 26% were no-nonsence buyers and would purchase the second they found ‘the one‘. However a cheeky 13% of subscribers said that purposely waited until the post-Christmas sales to buy and gift their presents. (In Spain they celebrate Christmas as well as their own Three Kings Day in early Jan – not a bad idea!)
This December GLOSSYBOX presents their subscribers Collector’s Edition Christmas Box featuring 4 full size products in every box. Curated with the ultimate beauty staples to get through the festive season, including a gorgeous cheek and lip stain from cult mineral brand Bellapierre, Anatomicals zap! zap! zap and the best selling Tresemme Hair Tonic. The minimum box value is £33, so you’re saving at least £23 on this one.
The new December GLOSSYBOX is £10 (+P&P) and will be available throughout December 2014 from www.glossybox.co.uk while stocks last.