Jo Malone’s Lime, Basil & Mandarin cologne, the fragrance that started it all, comes of age this summer – and it still feels as new and fresh as the day it launched 21 years ago.
When Lime, Basil & Mandarin first hit the fragrance market it made a massive splash with its unexpected trio of feel-good Mandarin, breezy Caribbean Lime and peppery Basil. Jo Malone’s new London brand was intriguing, daring and different. Almost overnight exotic orientals felt too heavy and suddenly pretty florals seemed, well…slightly dated.
Elegant, sexy, grown-up and a real “pick-me-up”, this newcomer quickly became the scent we couldn’t get enough of – in fact, neither could men who were looking for a man’s fragrance that was bespoke, British and very modern. Still very much the beauty editors’ favourite, Lime, Basil & Mandarin never left the spotlight and it’s set to be bigger than ever this summer…
Explore the Jo Malone’s signature Lime, Basil & Mandarin Fragrance Collection, including the Room Fragrance, Candles, Body and Bath treats here.
Jo Malone Lime, Basil & Mandarin £36/30ml £120/100ml at Jomalone.co.uk
Fragrance notes: Top note Mandarin (fresh, uplifting), heart note Basil (herbaceous, leafy, modern, unexpected), with a base note of Amberwood (creamy, woody, long-lasting).
